Snark.art
IDANIA DEL RIO
Idania del Rio (Havana, 1981) is an illustrator and a graphic designer.

She graduated in Graphic Design & Visual Communication from the Havana Higher Institute of Design (ISDI) in 2004 and in 2009 trained as Art director at the prestigious International Film and TV School of San Antonio de los Baños (EICTV). She designed posters for notable Cuban and foreign cultural institutions ranging from galleries to theaters, cinemas and music festivals. Her work was part of group exhibitions in France, Germany, Brazil, Peru, Cuba, Ecuador, Argentina and the United States. She held lectures on contemporary Cuban graphic design in the United States, Spain, France and Cuba. In 2017, she graduated from the Entrepreneurship and Competitiveness in Latin America (ECLA) Program at Columbia's Business School.

In 2015, she founded Clandestina, the first independent Cuban e-retailer based in Havana which sells its products (mostly clothing gear and home decor) on a global scale. Both in Cuba and abroad, the brand focuses mainly on community-building, upcycling practices and millennials' trends. Featured as a pioneering business on outlets such as Vogue, The Guardian, The New York Times, Reuters and BoF, amongst others, Clandestina is the best known Cuban clothing brand. Because of this, in 2015 Del Río became one of the five businesspeople to interact on behalf of the Cuban entrepreneurial sector with President Barack Obama during his official visit to the island. Moreover, in 2018 Google Cuba, upon its arrival to the island partnered up with Clandestina and used Del Río's 'Goodbye broadband' dinosaur as a symbol. In that same year, the brand was invited to run a pop-up at Canvas, a store in Brooklyn, NYC, which is still open.

DROP IT LIKE IT'S HOTTT
Curated by Luisa Ausenda
'Drop it like it's hottt' isn't just a drop: it's a declaration, a manifesto, that ticklish feeling you get down your spine when you're about to leave the house and know that the party will be grrrroovy. Idania Del Rio isn't just a tremendously talented Cuban graphic designer, who co-founded and power-boosted Clandestina, Cuba's no. 1 clothing brand: she's a superstar. She leads a team of passionate people that created an international community around the ideas of upcycling clothing-gear and providing it with cunningly catchy statements. Funny, sexy, queer, from the hood, Idania's trade-mark Clandestina t-shirts are just like the works in this drop: brilliant.

Dua Lipa's lips and dangling rainbow necklace, LGBTIQ's dramas and fabulousness, Cuba's daring internet access and, last but not least, the T-Rex breaking free from the chains of fiber optic, stemmed from Idania's finger firmly on the pulse of Cuba's moods and idiosyncrasies in the past years. Beware her first drop and debut in NFTs!!!
OPEN EDITION
Goodbye Broadband Fiesta
$
120
$

A few years ago in Havana, I designed this dinosaur to channel in it the frustration and disappointment for not having Internet in the XXI century. At that time, I was feeling prehistoric. Ironically, it is the same piece that got me a deal with Google Cuba a few years later.

All proceeds from this open edition will go to support Cuban artists' gas fees so they can mint their own crypto art NFTs.
MULTIPLE EDITION
Rise and Shine
$
$

I did this to celebrate the International Day Against Homophobia, May 17, which in Cuba is, alias, the National Day of the Peasant.

EDITION OF 5
Be Gay
$
$

Just be gay. Pain relieving cream. Ultra strength non-greasy cream. Ingredients: Menthol, fresh unicorn vomit, club lights and love.

EDITION OF 5
Gay Wifi
$
250
$

Cuba in the XXI Century: Internet Access-Equal Marriage, 1−0.

EDITION OF 5
SINGLE EDITION
Dua rainbow
$
$

I made this drawing at the beginning of the quarantine. All of a sudden, I didn't know what to make of all the uncertainty and the free time. At some point, I found myself watching Instagram lives of Dua Lipa on a Wednesday at 1:30 am, entering that world in a sort of light way. I love Dua Lipa, I think she is a total feminist icon.

SINGLE EDITION
OPEN EDITION
Goodbye Broadband Fiesta
This GIF is the iconic image used by Google Cuba to express the disappointment of missing out on the fibre optic cable that would supply Cuba with broadband internet.

All proceeds from this open edition will go to support Cuban artists' gas fees so they can mint their own crypto art NFTs.
$
120
$
A few years ago in Havana, I designed this dinosaur to channel in it the frustration and disappointment for not having Internet in the XXI century. At that time, I was feeling prehistoric. Ironically, it is the same piece that got me a deal with Google Cuba a few years later.

All proceeds from this open edition will go to support Cuban artists' gas fees so they can mint their own crypto art NFTs.
MULTIPLE EDITION
Rise and Shine
$
250
$
I did this to celebrate the International Day Against Homophobia, May 17, which in Cuba is, alias, the National Day of the Peasant.

EDITION OF 5
Be Gay
Just be gay. Pain relieving cream. Ultra strength non-greasy cream. Ingredients: Menthol, fresh unicorn vomit, club lights and love.

EDITION OF 5
$
250
$
Just be gay. Pain relieving cream. Ultra strength non-greasy cream. Ingredients: Menthol, fresh unicorn vomit, club lights and love.

EDITION OF 5
Gay Wifi
$
250
$
Cuba in the XXI Century:
Internet Access-Equal Marriage, 1-0.

EDITION OF 5
SINGLE EDITION
Dua Rainbow
$
1200
$
I made this drawing at the beginning of the quarantine. All of a sudden, I didn't know what to make of all the uncertainty and the free time. At some point, I found myself watching Instagram lives of Dua Lipa on a Wednesday at 1:30 am, entering that world in a sort of light way. I love Dua Lipa, I think she is a total feminist icon.

SINGLE EDITION
Days
Hours
Minutes
Seconds
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